You already know that search engine optimization is important for photographers.
SEO Takes Time and You Have Other Things to Do
Corporations can hire agencies and spend a ton of money on their search engine optimization efforts. You’re a photographer. You don’t have those resources, and you’re balancing that time against photo shoots, editing, networking, and the other aspects of running your business.
Search engine work competes with your social media, blogging, and other online activities, and since SEO is a long term venture, it can be frustrating to invest that time without seeing immediate results.
While there are SEO products on the market that you can buy, you probably want to start easy and make the most of what you can do for free, right?
SEO for Photographers: Start with the Essentials
You don’t have to become a SEO guru to start getting benefits of search engine optimization for your photography website. You can start simple. While there can be a lot of nuance to advanced SEO work, that’s not needed to get started.
I teach an all-day offline workshop on SEO for photographers, but it all comes together into five key areas for SEO:
- Understanding your current SEO situation
- Targeting the right search terms
- Ensuring the technical aspects of your site are in order
- Considering mobile search and usability
- Making search-savvy choices when publishing new blog posts or other material on your website
I’ve wrapped up short lessons on each of those five topics in a free course called SEO SpeedStart, and you can sign up right now.
Sign up for SEO SpeedStart, a Free Five-Part Course
Register for SEO SpeedStart, and you’ll get started receiving one lesson every couple of days via email. Each time we’ll hit one of the five key topics around SEO for Photographers outlined above. You’ll receive specifics on what to keep in mind and what to do as you build your search rankings moving forward.